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Technical Sales Representative - Agric
Provide sales and technical support throughout the country and achieve the stated sales objectives while following the set rules, regulations, and guidelines of Biyinzika Poultry Uganda Limited and ensuring accomplishment of goals and targets given by Management.
Start application- Duty station
- Arua
- Employment
- Permanent
- Posted
- 9 September 2026
- Applications close
- 22 September 2026
- Reports to
- Sales Team Lead - Agri
What you'll do
Key position responsibilities
17 items
- Drive commercial growth and offer technical support in the assigned territory.
- Regularly visit customers in the field to drive sales objectives and provide technical support to help farmers succeed.
- Frequently hold farmers’ meetings and trainings to drive chicks and feeds sales.
- Attend to customer complaints.
- Improve farmers’ management practices so that they are successful enough to survive and grow their business.
- Promote Biyinzika Poultry Uganda Limited products and branches through regular interaction with customers in the area of operation and by participating in promotional events organised by the Company.
- Seek out new customers in the area of operation and expand the company customer base so that the Company maximises its sales potential.
- Understand customers’ objectives, buying patterns, rearing systems, standards of management, and potential for growth to leverage revenue from the relationship and promote the company as a quality supplier with the aim of achieving preferred supplier status.
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- Provide feedback to management on the poultry market and other livestock markets in the area of operation, including market trends, competitor activity and pricing, performance of the company’s own products, and sales opportunities for poultry-related or other livestock-related products.
- Identify other sales opportunities that may exist in the marketplace for poultry products or other livestock products.
- Obtain new clients for the business.
- Gather market information and feedback for the business.
- Collaborate with promoters to create demand for the BPUL brand(s).
- Achieve or exceed monthly, quarterly, and annual sales volume and UGX/Kg targets.
- Cover all customers in a geographic region, take orders, and push sales for the business.
- Ensure that all chicks are sold and none are left unsold.
- Perform any other duties assigned by management.
What you'll bring
Qualifications, skills & experience
30 items
- Minimum of a Degree or Diploma in Business Administration majoring in Sales and Marketing, Agricultural, Animal Husbandry, or Veterinary training.
- Experience or knowledge in the animal health industry, including working with either animal supplements, veterinary pharmacies, animal feed, or farming equipment.
- Knowledge of sales and marketing of FMCGs and feeds.
- Product knowledge.
- Customer care skills.
- Computer literacy.
- High level of integrity and honesty.
- Professional personal presentation.
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- Organizational and planning skills.
- Good communication and interpersonal skills.
- Time management.
- Ability to work under pressure.
- Excellent reporting skills.
- Willingness to regularly travel across region(s) of operation.
- Team collaboration.
- Willingness to be relocated as per the business needs.
- Willingness to cooperate and work closely with the Sales Support Representative.
- At least 4-5 years of progressive experience in sales and marketing of FMCGs and feeds in a busy commercial setting.
- Demonstrated experience in customer care and offering advisory on FMCGs and feeds consumption and management to customers.
- Supervisory skills.
- Hard working and persuasive.
- Common purpose.
- Open communication.
- Setting and Achieving Targets.
- Sense of Urgency & Agility.
- Accountability.
- Collaborate Effectively.
- Result-Driven Mindset.
- Trust & Mutual Respect.
- Customer Focused.
Helpful experience
Additional advantages
4 items
- Prior training in Professional Selling Skills or in Customer Care.
- Experience in extension work.
- Innovation & Continuous Learning.
- Sense of Belonging.
What happens next
A straightforward application.
- 1Share your details
- 2Add experience & CV
- 3Review and submit
